5 Tips For Optimizing Your Business Presence On Google

As Google shifts to a mobile- and voice-first model for local search, it’s increasingly hard for your business to get seen online. Adam Dorfman, Reputation.com product manager and local search...

Organic vs. Local SEO: What Your Healthcare Organization Should Know

If you’ve been actively marketing your medical practice online, you’ve probably heard of both organic SEO and local SEO. You might wonder about the difference between the two, particularly as it...

Diagnose Listing Issues to Optimize Healthcare Local SEO Results

As a clinician, you are accustomed to looking for signs and symptoms to diagnose common illnesses. You can use those same deductive skills to figure out how your patients are searching for your...

The Customer Journey in Today’s Feedback Economy

Wondering what to do next with your customer feedback? We break down how Reputation can help improve your search, sentiment, and customer experience.

Orangetheory Fitness/ Tombras

Challenge In 2018, Orangetheory hired Tombras to lead its SEO strategy, beginning with creating a single source of truth for all of its studios using the Reputation.com platform. When the COVID-19...

5 Trends to Know in SEO & Content Marketing

How to Use Customer Surveys to Boost Your Local SEO Strategy

Local search engine optimization (SEO) can make a tremendous difference in the success of your business. Here are a few eye-opening statistics to drive the point home: Half of people doing a local...

Improve Local Search for Your Medical Practice with 4 Simple Steps

It’s hard to overstate the importance of local search to medical practices in terms of healthcare reputation management. Seventy-seven percent of healthcare seekers begin online and 80% of...

How Brand Mentions Affect SEO and Why you Should Care

Maintaining a strong brand perception online is essential for the success of your business. Years ago, search engine optimization (SEO) was heavily targeted toward increasing website rankings in...

Make Sure to Avoid these SEO Pitfalls

Search engine optimization (SEO) is one of the keys to a strong online reputation. People can’t choose and be pleased with your business if they can’t find it, and “finding” businesses today...

New Moz Report Highlights Importance of Reviews and Visibility on Google

Customer reviews power local search results. And Google is your new home page. Those are two big findings from the newly published 2020 Moz State of Local SEO Industry Report. Local search...

How Voice Search is Impacting Your SEO

Emerging technologies change how consumers use the internet, and voice search is the perfect example. Introduced by Google in 2011, voice search has grown into a primary way to find information...

Local SEO Holiday To-Do List for Retailers

Local SEO retail strategies need to adapt for the holiday season. Your online presence, which often begins with customers finding your Google My Business listing, can create a positive experience...

Managing Paid Search and SEO in Uncertain Times

In a world where search behavior is changing rapidly, PPC budgets are shifting, and marketing tools like Google My Business have some features temporarily suspended, search marketers need to be...

Recommendations for Restaurants During COVID-19 Closure

If, like the vast majority of hospitality brands in the UK, you’re being affected by the COVID-19/Coronavirus disruption, it may feel like a lot is going against you at the moment. But there are...

Q&A with Bill Sebald: Creating a Marketing Culture of Innovation

Bill Sebald is a founding partner at Greenlane Search Marketing, a 14-year-old firm specializing in SEO, strategy and analytics. He’s also an adjunct professor at Jefferson University, where he...

Q&A With Derek Chew: Helping Brands Orchestrate a Comprehensive Online Reputation Strategy

Derek Chew has worked for huge companies like Yahoo and Fandango and now brings that wealth of marketing and SEO experience to his own Fullmoon Digital marketing agency. Follow Derek on LinkedIn...

Why Meta Tags and Snippets Matter to Your SEO

Too many businesses believe it is enough that they have an online presence, but the truth is much different. Chances are  your competitors are also online, so there is pressure to be as visible as...

Improve Your Local Search Results in Google with Search Accelerator

Reputation.com UK’s  webinar, entitled Improve Your Local Search Results in Google with Search Accelerator, is now available on-demand. Click the player to watch the webinar and gain expert...